The Leith Gin Company brand identity
Sureclean promotional literature
Welcome to Straightline

Take the Straightline to branding success

We turn strong businesses into strong brands. We don’t decorate — we define. We strip things back to what actually matters, then build visual communications that are clear, confident, and commercially sharp.

A simple ethos

No jargon. Nothing you don’t need. Just honest brand support from a trained professional with over 30+ years industry experience.

What we do

Branding

Digital design

Literature

Campaigns

Exhibitions & Signage

Social Media

selected works

Our work doesn’t just look good — it feels intentional. Credible. Premium. Solutions that works just as hard in a boardroom, on a shelf, or on a screen.

  • Kerrera Single Malt Scotch Whisky branding and packaging design
    Published On: May 1, 2026

    Welcome to Kerrera Single Malt Scotch Whisky – a strikingly contemporary brand, seamlessly blending tradition with modernity. Encased in a bottle adorned with bold abstract patterns and sleek typography, it commands attention on any shelf. The packaging reflects its essence: a daring challenger brand that isn’t afraid to defy norms and push boundaries.

    Kerrera Single Malt Scotch Whisky branding and packaging design
    Project overview

    Welcome to Kerrera Single Malt Scotch Whisky – a strikingly contemporary brand, seamlessly blending tradition with modernity. Encased in a bottle adorned with bold abstract patterns and sleek typography, it commands attention on any shelf. The packaging reflects its essence: a daring challenger brand that isn’t afraid to defy norms and push boundaries.

    Kerrera Single Malt Scotch Whisky branding and packaging design
    Kerrera Single Malt
  • East Kilbride Group Training Association portfolio page featured image
    Published On: April 12, 2026

    We recently completed a multi-faceted creative project for the East Kilbride Group Training Association (EKGTA), a long-established training provider specialising in engineering apprenticeships and skills development.

    East Kilbride Group Training Association portfolio page featured image
    Project overview

    We recently completed a multi-faceted creative project for the East Kilbride Group Training Association (EKGTA), a long-established training provider specialising in engineering apprenticeships and skills development.

    East Kilbride Group Training Association portfolio page featured image
    East Kilbride Group Training Association
  • Brand identities featured image
    Published On: April 11, 2026

    At Straightline Creative, we understand that the right corporate identity is the cornerstone of a good brand. Having worked with businesses large and small, the principles of a good brand identity never change.

    Brand identities landscape featured image
    Project overview

    At Straightline Creative, we understand that the right corporate identity is the cornerstone of a good brand. Having worked with businesses large and small, the principles of a good brand identity never change.

    Brand identities featured image
    Brand Identities
  • SCQF featured image
    Published On: April 11, 2026

    The Scottish Credit and Qualifications Framework (SCQF) is the qualifications framework for Scotland. It features qualifications offered by schools, colleges, universities, workplaces, training organisations, and in the community.

    SCQF landscape featured image
    Project overview

    The Scottish Credit and Qualifications Framework (SCQF) is the qualifications framework for Scotland. It features qualifications offered by schools, colleges, universities, workplaces, training organisations, and in the community.

    SCQF featured image
    SCQF
  • Serco featured image
    Published On: April 11, 2026

    Straightline Creative has worked with Serco for over 10 years, delivering a co-ordinated, multi‑project programme covering print, digital and internal communications.

    Serco landscape featured image
    Project overview

    Straightline Creative has worked with Serco for over 10 years, delivering a co-ordinated, multi‑project programme covering print, digital and internal communications.

    Serco featured image
    Serco
  • Bird and Bell branding, packaging and label design
    Published On: April 11, 2026

    We're spirits industry branding experts with over 20 years experience crafting results-focused brand communications for beverage brands through clear storytelling and contemporary design.

    Drinks industry portfolio page featured image
    Project overview

    We're spirits industry branding experts with over 20 years experience crafting results-focused brand communications for beverage brands through clear storytelling and contemporary design.

    Bird and Bell branding, packaging and label design
    Drinks Industry