Welcome to Straightline
Take the Straightline to branding success
We turn strong businesses into strong brands. We don’t decorate — we define. We strip things back to what actually matters, then build visual communications that are clear, confident, and commercially sharp.
selected works
Our work doesn’t just look good — it feels intentional. Credible. Premium. Solutions that works just as hard in a boardroom, on a shelf, or on a screen.
We recently completed a multi-faceted creative project for the East Kilbride Group Training Association (EKGTA), a long-established training provider specialising in engineering apprenticeships and skills development.
Project overview
We recently completed a multi-faceted creative project for the East Kilbride Group Training Association (EKGTA), a long-established training provider specialising in engineering apprenticeships and skills development.
East Kilbride Group Training Association
At Straightline Creative, we understand that the right corporate identity is the cornerstone of a good brand. Having worked with businesses large and small, the principles of a good brand identity never change.
Project overview
At Straightline Creative, we understand that the right corporate identity is the cornerstone of a good brand. Having worked with businesses large and small, the principles of a good brand identity never change.
Brand Identities
The Scottish Credit and Qualifications Framework (SCQF) is the qualifications framework for Scotland. It features qualifications offered by schools, colleges, universities, workplaces, training organisations, and in the community.
Project overview
The Scottish Credit and Qualifications Framework (SCQF) is the qualifications framework for Scotland. It features qualifications offered by schools, colleges, universities, workplaces, training organisations, and in the community.
SCQF
Straightline Creative has worked with Serco for over 10 years, delivering a co-ordinated, multi‑project programme covering print, digital and internal communications.
Project overview
Straightline Creative has worked with Serco for over 10 years, delivering a co-ordinated, multi‑project programme covering print, digital and internal communications.
Serco
We're spirits industry branding experts with over 20 years experience crafting results-focused brand communications for beverage brands through clear storytelling and contemporary design.
Project overview
We're spirits industry branding experts with over 20 years experience crafting results-focused brand communications for beverage brands through clear storytelling and contemporary design.
Drinks Industry
Straightline Creative partnered with renowned UK promoter Rosalind Romer to brand and launch the Leith Comedy Festival, developing a distinctive visual identity, promotional campaign and event collateral that helped position the festival as a must‑attend fixture on Edinburgh’s comedy circuit.
Project overview
Straightline Creative partnered with renowned UK promoter Rosalind Romer to brand and launch the Leith Comedy Festival, developing a distinctive visual identity, promotional campaign and event collateral that helped position the festival as a must‑attend fixture on Edinburgh’s comedy circuit.
Leith Comedy Festival
A promotional Sales Catalogue for DMM – one of the world’s leading climbing and mountaineering equipment companies, proudly based in Llanberis, Wales.
Project overview
A promotional Sales Catalogue for DMM – one of the world’s leading climbing and mountaineering equipment companies, proudly based in Llanberis, Wales.
DMM Wales
Introducing SKEAYL, a branding project for an artisan Manx gin that embodies the rugged beauty and rich heritage of the Isle of Man.
Project overview
Introducing SKEAYL, a branding project for an artisan Manx gin that embodies the rugged beauty and rich heritage of the Isle of Man.
SKEAYL
Sureclean provide an incredibly vital support service within the energy sector. From asbestos removal to high-pressure cleaning, their operations are potentially hazardous and require only the best, only the most experienced.
Project overview
Sureclean provide an incredibly vital support service within the energy sector. From asbestos removal to high-pressure cleaning, their operations are potentially hazardous and require only the best, only the most experienced.
Sureclean
Straightline Creative developed the concept and design for a poster series celebrating Hewlett Packard Enterprise staff as workplace 'Superheroes'. The campaign elevated ordinary roles through a cinematic treatment: dramatic portrait photography, movie‑poster composition and bold, action‑packed backgrounds and colour palettes.
Project overview
Straightline Creative developed the concept and design for a poster series celebrating Hewlett Packard Enterprise staff as workplace 'Superheroes'. The campaign elevated ordinary roles through a cinematic treatment: dramatic portrait photography, movie‑poster composition and bold, action‑packed backgrounds and colour palettes.
Hewlett-Packard Enterprise
Our recent rebrand of AMT Structural Design gives a fresh, modern face to a team known for turning complex engineering into 'build-ready' reality.
Project overview
Our recent rebrand of AMT Structural Design gives a fresh, modern face to a team known for turning complex engineering into 'build-ready' reality.
AMT Structural Design
