client
Human Recognition Systems
date
September 2005
Services
Brand Identity, Brochure Design, Stationery
Project Introduction
Branding solutions for Human Recognition Systems, a world leader in the deployment of biometric identification solutions. They deliver intelligent and bespoke solutions to global government and blue-chip customers, leveraging iris, fingerprint and facial recognition and hand geometry technologies.
Project details
We were tasked with modernising their brand identity and producing a series of brochures selling their expertise in different industry sectors. Put simply, recognising the human in different situations is the key to the client success. I focused on this simple concept when developing the brochure design, always looking to visualise real-world situations wherein Human Recognition Systems have an impact. The rationalised brand and new brochure set were a great success and helped the business market their products and services in a more professional manner.
